UF tests social media video-sharing app at commencement ceremonies

May 2, 2013

GAINESVILLE, Fla. — A new video-sharing mobile app called Vyclone will be used at University of Florida commencement ceremonies this spring. It combines one person’s video footage with others to create a personalized point of view of the commencement ceremony.

UF Social Media will add Vyclone to its list of social media platforms, which currently includes Twitter, Instagram and Vine. The goal is to encourage UF students to use it to socially share university experiences such as commencement.

Vyclone allows users who are filming at the same place and time to sync their videos with each other to create an editable multi-angle movie, as long as geolocation is activated.

“We are thrilled to see UF and its students engaging with Vyclone on campus,” said David Lassman, CEO and founder of Vyclone. “Colleges have traditionally been visionaries when it comes to deploying cutting-edge technologies, none more so than UF.”

Graduates and their guests should download Vyclone on their iPhone or Android phone for free and allow geolocation services. During the alma mater at commencement, attendees should take out their phones and record their experiences. All videos should include the hashtag #UFGrad.

UF Social Media hopes to use the app regularly throughout the school year to cover special events. Additional opportunities will be announced via the @UFlorida Twitter account.

“We think that commencement is just the start of many possible uses of Vyclone,” said Bruce Floyd, UF social media specialist. “Any UF event that encourages video sharing can take advantage of this mobile application.”

To join UF’s social commencement, visit www.tagboard.com/ufgrad. The #UFGrad hashtag is applicable on Twitter, Instagram, Vine, Google+ and Vyclone apps.

For #UFGrad avatars and cover photos, visit http://www.urel.ufl.edu/2013/04/congratulations-to-ufgrad/.